Showing posts with label Social Networks. Show all posts
Showing posts with label Social Networks. Show all posts

Sunday, November 2, 2008

E-mail=Carrier Pigeon?



According the recent articles posted by techies, Twitter will soon replace or possibly phase out e-mail.

The idea behind microblogging is that you summarize your thoughts in 140 characters or less -you're actually limited to the space available. Blogs with 250 word minimums need not apply. Ok, so i know what you are thinking-crap, another blog site that I can waste my time on and possible "connect" with other people. But an article by Robert Scoble says Twitter can do more. You win your clients over by gaging their interests and likes via their Twitter file, check their current status, and set meeting dates.
I have a few quams if you will with this, sorry Twitter

  1. When does knowing someone interests become stalker status? Personally, as I client I would not want by advisor calling or meeting with me for the first time and him asking how my Yankees are doing or how I enjoyed movie (fill in your favorite movie).
  2. "It's strangely addictive," says NBC videographer Jim Long. Ummmm, not good. So now we have a bunch of financial advisors and employees strangely addicited to Twiiter. So who the hell is doing actual office work?
  3. Maybe it's because I just don't like Twitter, but I just do see the benefits of using Twitte out-weighing the costs. I feel that employees or people may spend more time on the site, then getting actuall results. As Robert noted him, he posted that they are expecting a baby. He did recieve any posts or contacts from Huggies, Gerber Baby Food, or other infant related products. I guess Procter & Gamble didn't think the marketing costs for this research was not worth it.

Ok ok, let's switch it up, here's what I like
  1. This is a large network.
  2. Twitter is mobile. You can send an SMS message to the Twitter phone number to update your friends on your everyday whereabouts, and people who subscribe to you will get instant notifications wherever they are.
  3. Ask questions, get answers in real time: My favorite part about Twitter is the ability to get answers really quickly to any question you have. You can even track the conversation later using a tool such as Quotably.

So to all you businesses (I highly doubt you are reading this, but here goes anyway) when approaching Twitter, you need to do some market research to see if this product will actually put some money in the bank for you. Do your homework and go on with your e-hustle.




Photo Credit
http://silenceandvoice.com/wp-content/uploads/2008/05/twitter-addicts.jpg

Monday, October 27, 2008

Ima Hustla...Ask About Me

"Maybe you were blessed with the right group of friends. I wasn’t."

I feel like a lot of people can agree with the above statement. So what do they do from here? Well, mindofahuslter.com says that you need to pick the right crew. The majority of us do not have that rich kid as a room-mate in college, nor do we sit on great grandmother's trust fund. For these reasons we need to rely on ourselves to form a successful team.

But what are the characteristics of a good team?
Good teams are led by people who convey a clear vision of the team’s purpose, provide the team with the necessary resources to complete their jobs, and maintain the team’s overall character. There are thousands of questions about what makes a good team, but the true measure of great teams is the process by which they succeed. Obviously not all teams start on an equal playing field; most have ridiculous connections, some are mediocre, and some are just awful. So the way that your team gets to the finish line is important.

Another major characteristic is hustling aka grinding, making bank, and chasing paper. These are the terms that business professionals may not hear enough, but damn are they important. People who exhibit this characteristic are hard working individuals. They come in before everyone and leave after everyone. They find ways to get the client, get the project, and get the deal that delivers the cash. Simply put...these people work their asses off.

The question then becomes, who should be on your career team?

  • A mentor or two. A mentor is someone who has been there and done that; knows you well and agrees that your goals are realistic.
  • A career “entourage” comprised of friends and possibly close family. These people are your sounding board and feedback loop on ideas and career options.
  • Professional references that provide the bridge for job security
  • The hustlers
  • The runners-people who are the behind the scene workers.
  • Connectors-the individuals who make social networking a priority.
So now that you got the basics down, start forming your crew. Who knows-if you get the million dollar one, you can win a Nobel piece prize or you can successfully rob a bank. It's really your call.

Monday, October 13, 2008

Online Meet and Greets....Awful Idea

This Web Page brings up the notion of doing away with personal meet and greets and switching over to the web based version. The same article brings up the website LinkedIn. A woman by the name of Grace Change joined this professional social network. Via this site people can look at personal profiles and retain information such as operating industry field, salary, and personal information.

The concept of a Business Lunch hails all the way back to the olden ages where two individuals or more would gather to have a meal and later discuss business matter informally. These meetings people get to know one another and truly see how they can interact with others. These luncheons may determine whether or not someone gets employment or is allowed to start on a new project.

What happens if this business lunch turns into an internet based version where people use websites such as LinkedIn and such. I have preached this many times. People need to meet face to face to really get to know themselves. When people sit behind the screens of their laptops or desktops, they are not the same person if met face to face. I guarantee you this. Certain emotions, character traits, or comical jokes come out in a business lunch/ drink.

I also think that there is a fine line between efficeincy and loss of personal touch. I understand that this is a high paced world with bills to be collected around the corner, but should we really lose getting the chance to truly know a person. I do not agree with this e-business meet and greet. I think research should be made for a person's background and so forth via, the net but business execs should meet face to face to discuss business. Period.

Trust me, this is an horrible idea.

Saturday, October 4, 2008

What's your personal brand equity?




If you were concerned about your personal branding, check out these four tips
  1. Make the people around you successful
  2. Get a mentor
  3. Go forward with your education
  4. Work the media
Think of Warren Buffet, Oprah Winfrey, Donald Trump, Bill Gates, Michael Dell, Sam Walton, Ted Turner, Richard Branson, and Steve Jobs. Besides having an insanely large bank account, these people have one another thing in common-the succeeding skill of personal brand management.

An article from N 2 Growth, by Mike Myatt suggests the power of personal brand equity. But the concept of brand equity applies to individuals, not just companies and products. Just like Volvos are perceived as reliable and Rolexes are perceived as luxurious, people cultivate certain traits as they navigate office relationships and seek to advance their careers. These labels affect the perception of your value as an employee and define your personal brand equity.

If you type an email, you’re branding yourself. If you have a conversation with a friend or family member, you’re branding yourself. How you dress, what you eat, and how you talk all contribute to your brand. Think of your brand as the summation of all the associations about you that are stored in people’s minds.
In all, if you want to run a smart business or just simply improve your image, consider the power of personal branding because perception truly does become reality.

Tuesday, September 2, 2008

Sept 3

Six Myths about Informal Networks brought up an important myth titled: everyone should be connected. Initially I figured that everyone should be connected to improve productivity. If John and Sarah are connected then they can share information through the web without having to physical leave their desks. But i did forget the time and effort it takes to maintain these personal connections. I am sure that through Formal Networks, everyone is connected under a secure network where they can share, edit, and comment on personal company information. But for the sake of having an informal network, there is simply no need for everyone to be in contact with one another.

The practical guide to social networks had be thinking about how certain companies handle daily business processes. I'm sure Dell, AT&T, and Panasonic's Customer Service Dept use the Routine Response model to handle their situations. Each call is placed to a specific issue and then handled in it's own specific way. The Modular Response reminded me of how a Marketing/ Advertisement Team may work. They all work for the same common goal under a complicated set of instructions. Different parties work on certain ideas, and then bring them back to the table for general discussion. In general, it is extremely interesting to see how social networks are all around us and how people tend to take them for granted.